elements announces two new Regional Developers and 20 new locations!
It was great to be able to have good business news to share last week, among with the flood of bad news from Wall Street. elements has announced more locations under development this month than many other fitness brands combined - over 28 in total! No doubt that we are in a serious growth streak, we are also on the verge of announcing some additional strong international locations in Australia, Canada, and (once again) India. I was especially happy to see two of our original elements club owners upgrade to become Regional Developers (meaning that they will now be entrusted with the development and support of clubs in a specific geographic region - adding a nice level of local expertise to our already-strong franchisee support. It is great to see our partners grow.
Below is the news release we sent from our Central Offices last week:
Miami Beach, FL – 09/26/08 – elements™ has announced the addition of two new regional developers and 20 new proposed franchise locations throughout the Ohio and New England areas, marking tremendous growth for the upscale women’s fitness brand.
Two elements™ club owners, Lisa Whitmyer (Cleveland, OH) and Brenda Perkins (Exter, NH), have become Regional Developers for the fast-growing women’s fitness and lifestyle chain. As regional developers, the executives will facilitate and manage growth in the regions of Central Ohio and New England for the elements™ brand, including providing local training and support to geographically centric locations. The company estimates over 20 new elements™ locations will be developed between the two developers within the next 3-4 years.
Elements has created a platform for women to come together in an environment of health and wellness. The upscale fitness brand differs from other health club providers with its balanced approach to a healthy lifestyle: body, beauty and mind. Elements also features a very popular online magazine and media channel, elements living, an full-service interactive diet, BalanceD, and a acclaim retail line.
Brenda Perkins is owner of an elements™ fitness in Exeter, NH. She became an owner after leaving her job as an executive at a Fortune 100 company and participating in a missionary program in the orphanages of India. She originally chose to open an elements™ franchise to help direct profits to social causes she thought needed addressing.
Lisa Whitmyer previously acted as a sales executive for a NASDAQ-traded healthcare company before becoming owner of an elements™ franchise in Colombus, Ohio. Lisa chose to open an elements™ franchise based in part on her mother’s breast cancer diagnosis and her own commitment to women’s health topics and well-being. Being at risk for breast cancer changed Lisa’s perspective on fitness and overall health, and she made the commitment to turn a traumatic life experience into a motivational one. Lisa also began training as a triathelete more than six years ago.
For more information about business opportunities with elements™ or the new regional developers, please contact our elements Central Offices at 866-893-9603 click here.
