One of the most unique features of our elements clubs is our exclusive  "smartcard workouts." In Fall of 2005, while on a discovery trip to Europe, we discovered a unique line of equipment with a Finnish design, from a manufacturer named HUR?.  This "smart" equipment was being used by a elite training studio,  and "recognized" each member by name, "remembered" her settings and preferences (and self-adjusted to them), and tracked her progress. Even better, clients could purchase or borrow a heart rate watch to track their cardio levels throughout the workout as well.  The system featured a state-of-the-art software package which tracked each users workouts over time, and was able to give highly detailed reporting of progress and gains. We took some time to watch the system in use, at several locations throughout Europe. After a trip to meet the manufacturer, we knew we had discovered an important piece of the elements experience - the "smart" workout.

From  Daily Candy to the Miami Herald, elements, and our exclusive use of this technology has attracted headlines (and members!) We have recently worked with the manufacturer to create further enhancements to the systems, such as colorized touch screens and more workout options. There are several enhancement projects in the works, including one which will make smart workouts at elements web based, so users will be able to track their progress and plan their workouts from home or office… another elements exclusive!

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